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Rickie Burney


Peerless Etiquette is proud to introduce; Mindset Coach, Keynote Speaker, and Author - Rickie Burney who took time out of his busy Holiday schedule to share some words of encouragement and wisdom for young men to become a better version of themselves. Often times we view etiquette and civility as something to fear as it's been painted with a brush of stuffiness and strict rules of behavior. Our mission is to make etiquette and civility a way of life for everyone especially our youth. We appreciate Rickie for leaving footprints of civility for young men to follow.



Who is someone (living or dead) that you feel embodies/embodied outstanding etiquette ?

It may sound cliché, but I feel that Barack Obama is the epitome of etiquette. It's not so much his style as much as it is his entire demeanor. He embodies integrity, and most of all dedication to his commitments. He is assertive yet diplomatic in his delivery, a characteristic necessary to navigate numerous environments.



What skills or attributes must come naturally, or be inherent to a man?

Natural attributes include being a protector. Whether that is physically, mentally, or emotionally, a man should always be in tune to his surrounding to detect any danger to himself or his family. Naturally, a man should also express resilience. The strength of a man isn't measured in how many times he falls, but how many times he picks himself up. For this shows his ability to cover his home in the time of storms.



What is one thing you learned later in life, that you wish you were taught sooner?

I wish I was taught sooner the importance of embracing individuality. So many of our men get caught up following behind bad examples. It's important for them to know that it's OK to stand alone when your values are at stake.


List three ways a young man can show his respect for a young lady.

  1. Always view her from the lens of a companion, not a conquest. Although she is a prize, she is not to be managed as a trophy. Get to know the person behind the appearance.

  2. Respect her right to have total control of her mind, body, and spirit. Your interest in her does not equate to entitlement to get.

  3. Always be honest with her even if it hurts, but also always exert tact in your delivery. The key is to build respect instead of resentment between young men and women.


What is the best etiquette advice you have ever received?

Simple yet powerful advice. Present yourself how you want to be received. We can't expect others to see something of us that we don't show.


Do you think modern men are prioritizing learning etiquette and social graces appropriately?

I think that because we have had attacks on the family structure, many modern men have struggled in this area. However, I do believe there is a rising population of men and women who are ready to break the generational curses and lead our young men back to true etiquette.


Do you believe there is power in developing social skills? If so why?

I believe developing social skills are the most vital part of our survival. Part of the reason some men struggle with anger and aggression is that they have not been taught how to communicate effectively with their words. Solutions are possible when you can properly articulate your frustration or concerns or humble yourself and ask for help.


Share one grooming tip and one style tip with a young man that works for you.

Your cologne should never overpower your presence. Subtlety always makes a more powerful statement. Style tip: Find attire that compliments your personality but challenges your boundaries. You always want to be comfortable in your ensemble, but you also want your style to evolve over time. Maybe select a checkered pattern shirt instead of a solid one. Do something that opens your mind to new ways to elevate your style.


How does poise and comfort with punctilio influence confidence?

Our exterior many time reflect how we feel on the interior. When we look good, we feel better about ourselves as well. Many people don't realize they are a diamond in the rough. When they get exposure to what is truly possible, it helps to increase confidence in self.


Please share with us your favorite quote.

"Trials in life will inflict wounds. We choose how we wear the scars"-Ricky Burney


What is one vintage rule of etiquette or decorum that young man can benefit from today?

Anything involving chivalry, especially holding doors and pulling out chairs. Part of the resistance women have involve them not feeling valued. If we instill these small habits, they could lead to massive changes in the dynamics between the sexism


Share the name of a book, and author that you believe will inspire a young man to become a better version of himself.

Hill Harper-THE wealth cure,

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